August 4, 2015
Case Construction Equipment is trading in the machines for microphones Labor Day weekend as it plays host to a music festival in Wisconsin to benefit the Wounded Warrior Project.
According to a press release, Case wants the Labor of Love Music Festival to not only entertain and raise money, but to also promote how important it is for veterans to get hired into skilled jobs in construction and manufacturing.
“There is a very real skilled labor shortage in America today, from welders and machinists to heavy equipment technicians and operators. It’s important we help develop that next generation of talent and our veterans may be our greatest resource,” North American Case vice president Jim Hasler said. “‘Labor of Love’ is all about making that connection and helping veterans locally and throughout the United States take that next step in their professional lives.”
Country music singer Kip Moore set to headline the Labor Day concert, with local and region bands filling out the bill. The event is going to be an all-day event at the Racine Festival Park in Racine, Wisconsin.
Labor of Love will also kick off the event with a ceremony to honor veterans, including their impact in construction and manufacturing. The event marks the second time that the mult-platinum singer has partnered with Case on Labor Day to honor the troops.
“Labor Day is the perfect time to honor pride and dignity in work, and there may be no group that represents that more than the men and women of the armed services,” Moore said. “It’s my honor to pay tribute to these people, and all the hard-working people that come out to my shows, and to give back to a community that has been very supportive of me.”
For those out there who might be in the region during the Labor Day event, more information can be found at CaseCE.com/LaborOfLove.